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Promotional materials are difficult to find unless you know where to look for the best deals. As an author with a small writing budget, I was compelled to find promotional gifts, marketing products, and personalized promotional items at discounted prices. I have teamed up with some of the greatest online marketplaces around to bring you the best deals for promotional printing.

Promotional items you may be looking to buy for book signings include custom printed invitations, author networking cards (business cards, personalized book marks, custom poster printing, large banner printing, brochures, flyers, personalized book plates, and other promo items that help sell and market your books. Getting the word out about your books is your main objective, and it will cost you some money to purchase the necessary tools to help people tell their friends about you and your book.

Wherever you go, whether it is a party, the mall, a book store, or any other place where potential readers hang out, you need to be carrying promotional materials that you can easily hand out at a moment’s notice. The great thing about these advertising products is that they can be bought in bulk (such as with networking cards) and personalized specifically for a book you are trying to promote.

Authors need certain promotional products to help their book signing stand out in the minds of the potential buyer. You need items such as flyers and posters before the signings and banners, book marks, brochures, and other promotional gift ideas during the book signing. Everything you hand out will potentially come back as income in the future so don’t be stingy. Get the word out about you and your published book.


Promotional Materials and Book Signing Shopping Specials

Book Signing Party: A Writer’s Marketing System for Book Selling Success is your all inclusive guide to holding book signings in your own home. You don’t have to step outside of your comfort zone in order to make a lot of money with your writing.

VistaPrint is a great site to design and purchase all of your marketing materials and props for a book signing. Receive a discount on various book signing props, marketing materials, and more. Fast turnaround.

Add a traditional Book Plate to the inside cover of your book to add value and class to your signed book.

Etsy.com is a design and printing platform for various types of book signing materials. Design the perfect business cards and book marks for your book.


Bookmark and visit this page often for great deals on author specific marketing materials that will help you with your book signings and word of mouth marketing. You can also find some other promotional materials on the links page and book marketing page.

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